Mobile Growth Blog

A page of expert insights into mobile app growth.
Browse through our words of wisdom here.
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man sat down playing card or rpg games
Mobile Games
Top Mobile Games in 2024: Which Titles Engage and Cash In?
mass appeal podcast cover with an image of a young woman
Mass Appeal Podcast , User Acquisition
App Leaders in Gamification – Why They Knock It Out of the Park
close-up of person holding phone with playtime offers and burger, chips icons as decorative elements
Loyalty and Retention , Mobile Games
Games in QSR Apps: Give Users More for Daily Brand Engagement
young person sitting at computer with decorative element of dashboard
User Acquisition
User Acquisition KPIs: What Should You Be Tracking for Your App?
young man smiling into the camera on a mass appeal podcast tile
Mass Appeal Podcast , User Acquisition
Unlocking the Power of Rewarded Gaming Experiences in Apps
person holding a phone with decorative dashboard elements
User Acquisition
5 Ways to Optimize the Performance of Your Playtime UA Campaigns
laptop on table showing playtime dashboard
Monetization
Integrate New Ad Formats without Revenue Cannibalization
young man sitting down looking at his phone with decorative image of CMP screen
Monetization , Programmatic Ads
Why WAVE’s Built-In Free CMP Saves Publishers Time and Money
banner with Nico from ATM smiling into the camera
Mass Appeal Podcast , User Acquisition
Building Apps with Empathy
a crowd of people in white clothing looking down at their phones
User Acquisition
Scaling An App: How to Enter a New Market

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