Mobile Growth Blog

A page of expert insights into mobile app growth.
Browse through our words of wisdom here.
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All Interview Loyalty and Retention Mass Appeal Podcast Mobile Games Monetization Programmatic Ads User Acquisition
purple background with phone screen showing crypto app wallet with decorative icons around it
Mobile Games , User Acquisition
6 Things You Didn’t Know about Your Crypto User Base 
Nilsu Basar
October 20, 2023 | 5 min read
young lady sitting on bed looking at her phone with decorative icons around her showing rewards
Monetization
Rewarded Ads: What Publishers Need to Get Right
Sarah Vordermeier
September 26, 2023 | 6 min read
young man holding his phone and hot drink with graph showing dropping retention in background
Monetization
App User Churn: 3 Reasons Why Users Ghost
Sarah Vordermeier
September 15, 2023 | 4 min read
close-up of someone holding a phone with decorative text: you have a new ad mon partner
Mobile Games , Monetization
Signs Your Mobile App Needs a New Ad Monetization Solution
Nilsu Basar
September 06, 2023 | 6 min read
blond woman with long hair smiling into camera
Interview , Monetization
Expert Series: Navigating In-App Bidding with Anastasia Ignatenko
Barbara Szczesniak
August 22, 2023 | 7 min read
jacob krüger smiling into camera against a purple background
Interview , Mobile Games
User Acquisition Trends with Jacob Krüger
Sarah Vordermeier
August 18, 2023 | 5 min read
close-up of phone screen showing crypto app with decorative icons of mobile games
Mobile Games , Monetization
Play-to-Earn Crypto: How Games Drive Interaction with Crypto Apps
Nilsu Basar
August 16, 2023 | 5 min read
young lady looking at phone with text ad mediation redesigned WAVE
Monetization
Fair Ad Mediation: How WAVE Will Give Power Back to App Publishers
Jonas Thiemann & Sarah Vordermeier
July 19, 2023 | 5 min read
loyalty programs article
Loyalty and Retention , Mobile Games
Mobile Gaming: Why Loyalty Programs Must Use This Revenue Stream
Sarah Vordermeier
June 26, 2023 | 6 min read
person holding phone by laptop with chart showing ad-based revenue
Monetization
How to Save the Subscription Economy with Ad-Based Revenue
Sarah Vordermeier
May 22, 2023 | 5 min read

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