adjoe Recognized as a Top Performer in AppsFlyer’s Performance Index – 2025 Edition

Hamburg – December 3, 2025 – adjoe, a leading provider of mobile advertising solutions, has been recognized as a top-performing media source in the AppsFlyer Performance Index – 2025 Edition, outperforming other rewarded networks and securing 41 rankings across Android and iOS gaming categories worldwide.

This year marks the 10-year anniversary of the AppsFlyer Performance Index, the industry standard report card for mobile media source performance since its launch in 2015. Over the past decade, the Index has chronicled the evolution of mobile marketing and established itself as a definitive benchmark for advertisers seeking clarity, comparability, and trusted measurement.

The 2025 edition reflects one of the largest and most detailed analyses in the Index’s history, drawing on 16.2 billion non-organic installs, 39,000 apps with at least 3,000 non-organic installs per slice, 9.6 billion remarketing conversions, and 88 media sources with more than 100,000 installs during the measured timeframe.

In this year’s Index, adjoe is ranked among the Top-6 media sources in the Global iOS Gaming Power Ranking, with the overall scores across 41 lists making it the #1 rewarded ad network by volume across both iOS and Android. 

Notably, in APAC, adjoe already ranks among the top three media sources in the iOS SSOT Gaming Index for Japan & Korea. This achievement comes less than 18 months after adjoe’s full-scale launch in Japan.

“Earlier this year, AppsFlyer named adjoe a Premier Partner, recognizing how far we’ve taken our focus on clean, high-quality traffic at scale,” said Jonas Thiemann, CEO & Co-Founder at adjoe. “Since then, we’ve expanded our publisher network further across the globe, in our 3 core regions: North America, APAC and EMEA. Seeing this reflected in 41 rankings, with adjoe ranking as the biggest rewarded network by volume on both iOS and Android, confirms that our approach delivers consistent and tangible results for advertisers. Next, we’re focused on growing our base of premium, world-class publishers, using data and AI to optimise every rewarded experience for each individual user, and evolving our products and dashboards based on what our customers share with us.”

“The AppsFlyer Performance Index continues to be a critical source of insights on media source budget allocation for marketers navigating an increasingly complex ecosystem,” said Shani Rosenfelder, Director of Market Insights, at AppsFlyer. “We’re proud to recognize partners who deliver meaningful, high-quality growth for marketers, and who share our commitment to measurement innovation within the Modern Marketing Cloud.”

The AppsFlyer Performance Index provides marketers with an objective, measurement-based benchmark for evaluating media sources worldwide. Built on billions of installs and conversions, the Index helps brands assess performance with transparency and confidence.

Learn more about the 2025 edition of the AppsFlyer Performance Index here.

About adjoe

adjoe is a leading mobile ad platform that is committed to challenging the industry status quo. By creating market-changing technologies and engaging ad formats – from unique in-app monetization solutions to our own marketplace adjoe Exchange – we ensure app developers and publishers unlock new ways to exceed their UA and revenue goals. Backed by both applike group and Bertelsmann, the company has secured €100 million in funding to continue pushing the mobile adtech industry forward and help apps achieve their next revenue milestone.

For more information, visit: adjoe.io