{"id":68287,"date":"2024-02-14T13:43:16","date_gmt":"2024-02-14T13:43:16","guid":{"rendered":"https:\/\/adjoe.io\/?post_type=glossary&#038;p=68287"},"modified":"2024-02-14T14:47:01","modified_gmt":"2024-02-14T14:47:01","slug":"idle-games-mobile","status":"publish","type":"glossary","link":"https:\/\/adjoe.io\/zh-tw\/glossary\/idle-games-mobile\/","title":{"rendered":"Idle Games"},"content":{"rendered":"\n<div class=\"glossary-description\">\n\t\t<div class=\"glossary-description__wrapper\">\n              <h1 class=\"glossary-description__title\">\n          What Are Idle Games?\n        <\/h1>\n      \t\t\t<div class=\"glossary-description__icon\"><\/div>\n\t\t\t<div class=\"glossary-description__text\">\n\t\t\t\tIdle games, also known as incremental games or clicker games, are mobile games that often require little mental effort \u2013 such as tapping on the screen \u2013 to progress in the game. Their simple mechanisms make them popular. <br><br>They are called incremental games because gamers gain incremental rewards over time to progress through levels. \n\t\t\t<\/div>\n\t\t<\/div>\n<\/div>\n\n\n\n<div class=\"glossary-takeaways\">\n\t<div class=\"container\">\n\t\t<div class=\"glossary-takeaways__wrapper\">\n\t\t\t<div class=\"glossary-takeaways__title\">\n\t\t\t\tKey Takeaways\n\t\t\t<\/div>\n\t\t\t<div class=\"glossary-takeaways__text\">\n\t\t\t\t<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Idle games require little mental effort \u2013 actions include tapping the screen repeatedly to generate in-game currency<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">In-app advertising revenue usually makes up around 60 to 70% of overall revenue<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Rewarded videos are one of the best ad formats for idle games<\/span><\/li>\n<\/ul>\n\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How Do Idle Games Work?<\/h2>\n\n\n\n<p>Idle mobile games are easy to pick up and play. Users perform basic actions, such as clicking or tapping the screen, to earn in-game currency and progress through the game by unlocking elements and upgrades.&nbsp;<\/p>\n\n\n\n<p>Users can also progress in certain idle games without having to perform any actions (where \u201cidle\u201d comes in). They may have to wait for a certain amount of time to pass or return to the app in order to collect in-app currency. This particular mechanism encourages better <a href=\"https:\/\/adjoe.io\/glossary\/app-retention-rate\/\" target=\"_blank\" rel=\"noreferrer noopener\">retention<\/a> metrics.<\/p>\n\n\n\n<p>Because the mechanics are so simple and similar to hypercasual games, people who play idle games tend to play during short breaks in their day, during commutes, or while waiting.&nbsp;&nbsp;<\/p>\n\n\n\n<p>With genre hybridization becoming more common, mechanics from other game genres \u2013 such as <a href=\"https:\/\/adjoe.io\/glossary\/what-are-simulation-games\/\" target=\"_blank\" rel=\"noreferrer noopener\">simulation<\/a> or RPG games \u2013 are creeping into idle gameplay.&nbsp;<\/p>\n\n\n\n<p>These mechanisms include social elements: competitive gameplay with other players, leaderboards, multiplayer mode, and tournaments. Game hybridization could also mean that metagames are integrated into the core idle game, such as match-3 or <a href=\"https:\/\/adjoe.io\/glossary\/puzzle-games-mobile\/\" target=\"_blank\" rel=\"noreferrer noopener\">puzzle games<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Who Plays Idle Games?<\/h2>\n\n\n\n<p>These games are sometimes classed as <a href=\"https:\/\/adjoe.io\/glossary\/hypercasual-games\/\" target=\"_blank\" rel=\"noreferrer noopener\">hypercasual<\/a> or casual games because they are easy to play; this means that idle games tend to attract a broad audience. Games in this genre are nevertheless different because they offer continuous and never-ending progression; hypercasual games often offer mini games that gradually increase in complexity.<\/p>\n\n\n\n<p>Idle gamers play longer and more frequently \u2013 and therefore tend to deliver better retention metrics. The gender of players depends heavily on the theme of the game. For example, you can expect Kolibri Games\u2019 <a href=\"https:\/\/www.idleminertycoon.com\/\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Idle Miner Tycoon<\/em><\/a><em>\u2019s<\/em> audience to be male-dominated, while <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.gpp.beefactory&amp;hl=en&amp;gl=US\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Idle Bee Factory<\/em><\/a> or <em>9Months <\/em>by Green Panda Games to have a larger female demographic split.<\/p>\n\n\n\n<p>Other sources reveal that idle gamers tend to be male and between 18 and 44 years old, in the US and Western Europe region.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Do You Monetize Idle Games?<\/h2>\n\n\n\n<p>These games are cost-effective to build, since they are relatively quick to develop. They can therefore be profitable with the right monetization solutions.<\/p>\n\n\n\n<p>When you look at the revenue split for these games, it is similar to what you might expect for hypercasual games. The split is however more equal:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>In-app advertising for idle mobile games makes up around 60 to 70 percent<\/li>\n\n\n\n<li><a href=\"https:\/\/adjoe.io\/glossary\/in-app-purchases\/\" target=\"_blank\" rel=\"noreferrer noopener\">In-app purchases<\/a> generate around 30 to 40 percent of overall revenue<\/li>\n<\/ul>\n\n\n\n<p>Players between 30 and 39 years old tend to monetize best through in-app purchases. This all however heavily depends on the theme of the game.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/adjoe.io\/app\/uploads\/2024\/02\/idle-games-monetization-model-1024x669.jpeg\" alt=\"pie chart showing how idle games monetize on mobile\" class=\"wp-image-68295\" width=\"910\" srcset=\"https:\/\/adjoe.io\/wp-content\/uploads\/2024\/02\/idle-games-monetization-model-1024x669.jpeg 1024w, https:\/\/adjoe.io\/wp-content\/uploads\/2024\/02\/idle-games-monetization-model-300x196.jpeg 300w, https:\/\/adjoe.io\/wp-content\/uploads\/2024\/02\/idle-games-monetization-model-768x502.jpeg 768w, https:\/\/adjoe.io\/wp-content\/uploads\/2024\/02\/idle-games-monetization-model-1536x1004.jpeg 1536w, https:\/\/adjoe.io\/wp-content\/uploads\/2024\/02\/idle-games-monetization-model-2048x1338.jpeg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Retaining players is important for this mobile gaming genre. This is because the longer developers retain players, the more revenue they can generate through ad monetization. Rewarded videos are, for instance, one of the most effective ad formats used in idle games.&nbsp;<\/p>\n\n\n\n<p>These are video ads that users can watch in exchange for rewards to progress further in the game or purchase upgrades or multipliers. These are more interactive, nondisruptive, and engaging than other ad formats. Because, after all, developers must find the right balance before serving too many ads \u2013 this will alienate idle gamers and cause them to churn.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>Idle games have characteristics in common with casual and hypercasual games games but with a key difference \u2013 users often don\u2019t have to perform any action in the game to make progress.<\/p>\n\n\n\n<p>Revenue from in-app advertising brings in the lion\u2019s share of overall revenue for this mobile gaming genre, meaning that developers must integrate engaging ad solutions in order to retain and monetize their audience.&nbsp;<\/p>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1707917872812\"><strong class=\"schema-faq-question\">What Are Idle Games?<br\/><br\/><\/strong> <p class=\"schema-faq-answer\">Idle games \u2013 also known as incremental games\u00a0or clicker games \u2013 require little mental effort from players. They are quick and easy to pick and play and players often only need to perform simple actions in order to progress through the game.<br\/><br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1707917896473\"><strong class=\"schema-faq-question\">Who Plays Idle Games?<br\/><br\/><\/strong> <p class=\"schema-faq-answer\">Other sources reveal that idle gamers tend to be male and between 18 and 44 years old, in the US and Western Europe region. This all however heavily depends on the theme of the game \u2013 for example, whether the game is about mining or about farming.<br\/><br\/><\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1707917927765\"><strong class=\"schema-faq-question\">How Do You Monetize Idle Games?<br\/><br\/><\/strong> <p class=\"schema-faq-answer\">The revenue split for idle mobile games is similar to what you might expect for hypercasual games. In-app advertising, however, makes up around 60 to 70% of overall revenue for idle games and in-app purchases around 30 to 40%.<br\/><\/p> <\/div> <\/div>\n","protected":false},"author":22,"featured_media":68290,"menu_order":0,"template":"","ppma_author":[54],"class_list":["post-68287","glossary","type-glossary","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Idle Games: Definition, Demographics &amp; Monetization | adjoe<\/title>\n<meta name=\"description\" content=\"What are idle games? 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They are quick and easy to pick and play and players often only need to perform simple actions in order to progress through the game.<br\/><br\/>","inLanguage":"zh"},"inLanguage":"zh"},{"@type":"Question","@id":"https:\/\/adjoe.io\/zh-tw\/glossary\/idle-games-mobile\/#faq-question-1707917896473","position":2,"url":"https:\/\/adjoe.io\/zh-tw\/glossary\/idle-games-mobile\/#faq-question-1707917896473","name":"Who Plays Idle Games?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Other sources reveal that idle gamers tend to be male and between 18 and 44 years old, in the US and Western Europe region. This all however heavily depends on the theme of the game \u2013 for example, whether the game is about mining or about farming.<br\/><br\/>","inLanguage":"zh"},"inLanguage":"zh"},{"@type":"Question","@id":"https:\/\/adjoe.io\/zh-tw\/glossary\/idle-games-mobile\/#faq-question-1707917927765","position":3,"url":"https:\/\/adjoe.io\/zh-tw\/glossary\/idle-games-mobile\/#faq-question-1707917927765","name":"How Do You Monetize Idle Games?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The revenue split for idle mobile games is similar to what you might expect for hypercasual games. In-app advertising, however, makes up around 60 to 70% of overall revenue for idle games and in-app purchases around 30 to 40%.<br\/>","inLanguage":"zh"},"inLanguage":"zh"}]}},"_links":{"self":[{"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/glossary\/68287","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/glossary"}],"about":[{"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/types\/glossary"}],"author":[{"embeddable":true,"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/users\/22"}],"version-history":[{"count":0,"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/glossary\/68287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/media\/68290"}],"wp:attachment":[{"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/media?parent=68287"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/adjoe.io\/zh-tw\/wp-json\/wp\/v2\/ppma_author?post=68287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}