{"id":117189,"date":"2025-12-28T05:46:31","date_gmt":"2025-12-28T05:46:31","guid":{"rendered":"https:\/\/adjoe.io\/success-stories\/myb-adjoe%ec%9d%98-%ed%94%8c%eb%a0%88%ec%9d%b4%ed%83%80%ec%9e%84%ec%9c%bc%eb%a1%9c-3%eb%b0%b0%ec%9d%98-%eb%a7%a4%ec%b6%9c-%ec%84%b1%ec%9e%a5%ea%b3%bc-210%ec%9d%98-arpdau-%ec%a6%9d%ea%b0%80-%eb%8b%ac\/"},"modified":"2026-01-06T15:52:37","modified_gmt":"2026-01-06T15:52:37","slug":"myb-achieves-3x-revenue-growth-and-a-210-arpdau-increase-with-adjoes-playtime","status":"publish","type":"story","link":"https:\/\/adjoe.io\/ko\/success-stories\/myb-achieves-3x-revenue-growth-and-a-210-arpdau-increase-with-adjoes-playtime\/","title":{"rendered":"\uc6d0\uc140\ud504\uc6d4\ub4dc, \u2018\ub9c8\uc774\ube44\u2019, adjoe\uc758 Playtime \ub3c4\uc785\uc73c\ub85c \ub9e4\ucd9c 3.3\ubc30 \uc131\uc7a5"},"content":{"rendered":"\n
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\uc6d0\uc140\ud504\uc6d4\ub4dc, \u2018\ub9c8\uc774\ube44\u2019, adjoe\uc758 Playtime \ub3c4\uc785\uc73c\ub85c \ub9e4\ucd9c 3.3\ubc30 \uc131\uc7a5<\/h1>\n\t\t\t<\/div>\n\t\t\t
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\u2019\uc6d0\uc140\ud504\uc6d4\ub4dc\u2019<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\ub9e4\ucd9c \uc131\uc7a5 (2\uc6d4 \ub300\ube44 7\uc6d4)\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t2.2\ubc30\n\t\t\t\t\t<\/div>\n\t\t\t\t\t
\n\t\t\t\t\t\tARPDAU \uc99d\uac00\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\ud55c \ub2ec \ub0b4\ub0b4 \ub9e4\uc77c \uc811\uc18d\ud558\ub294 \ucda9\uc131 \uc720\uc800 \uae30\uc900 \ud30c\uc6cc \uc720\uc800 \uc99d\uac00\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\uc804\uccb4 \ub9c8\uc774\ube44 \uc774\uc6a9\uc790 \uc911 \ub9e4\uc77c Playtime \ucc38\uc5ec \ube44\uc728\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n
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\uc6d0\uc140\ud504\uc6d4\ub4dc\uc758 **\ub9c8\uc774\ube44(MyB)<\/a>**\ub294 \uc0ac\uc6a9\uc790\uc758 \ucde8\ud5a5\uc744 \ubd84\uc11d\ud574 \uac1c\uc778 \ub9de\ucda4\ud615 \ud034\uc988\uc640 \ubcf4\uc0c1\uc744 \uc81c\uacf5\ud558\ub294 \uc571\uc73c\ub85c, \ucd9c\uc2dc 1\ub144 \ub9cc\uc5d0 \uac00\uc785\uc790 100\ub9cc \uba85\uc744 \ub3cc\ud30c\ud558\uba70 \ube60\ub974\uac8c \uc131\uc7a5\ud558\uace0 \uc788\ub2e4. \ud2b9\ud5c8 \ub4f1\ub85d\ub41c \ucd08\uac1c\uc778\ud654 \uc2dd\ubcc4 \uae30\uc220\uc744 \uae30\ubc18\uc73c\ub85c \uad11\uace0\uc8fc\uc5d0\uac8c\ub294 \uc815\ubc00 \ud0c0\uac9f\ud305\uc744, \uc0ac\uc6a9\uc790\uc5d0\uac8c\ub294 \u2018\ucde8\ud5a5\uc5d0 \ub9de\ucd98 \ubcf4\uc0c1\u2019\uc774\ub77c\ub294 \ucc28\ubcc4\ud654\ub41c \uacbd\ud5d8\uc744 \uc81c\uacf5\ud574 \uc654\ub2e4. \uc774\ub7ec\ud55c \uc131\uc7a5 \uc18d\uc5d0\uc11c \ub9c8\uc774\ube44\ub294 \uc218\uc775\uc131 \ud655\ub300\uc640 \ud568\uaed8 \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc744 \ud6fc\uc190\ud558\uc9c0 \uc54a\ub294 \uc0c8\ub85c\uc6b4 \uc218\uc775\ud654 \ubaa8\ub378\uc744 \ubaa8\uc0c9\ud558\uace0 \uc788\uc5c8\ub2e4.<\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\ub9c8\uc774\ube44\uc758 \ud575\uc2ec \uacfc\uc81c\ub294 \uc0ac\uc6a9\uc790 \ucc38\uc5ec\ub3c4\uc640 \ub9cc\uc871\ub3c4\ub97c \uc720\uc9c0\ud558\uba74\uc11c \uc218\uc775\uc131\uc744 \ub3d9\uc2dc\uc5d0 \uac15\ud654\ud558\ub294 \uac83<\/strong>\uc774\uc5c8\ub2e4. \uae30\uc874 \uad11\uace0 \ubc29\uc2dd\uc740 \ubc18\ubcf5 \ub178\ucd9c\ub85c \uc778\ud55c \ud53c\ub85c\ub3c4\ub97c \uc720\ubc1c\ud560 \uc218 \uc788\uc5c8\uc73c\uba70, \ucda9\uc131 \uc720\uc800\uc640 \ud30c\uc6cc \uc720\uc800\uc758 \uc7a5\uae30\uc801\uc778 \uc720\uc9c0\uc728\uc744 \ub192\uc774\ub294 \ub370\uc5d0\ub3c4 \ud55c\uacc4\uac00 \uc788\uc5c8\ub2e4. \uc774\uc5d0 \ub530\ub77c \ub9c8\uc774\ube44\ub294 \uc0ac\uc6a9\uc790 \ucde8\ud5a5\uc5d0 \ubd80\ud569\ud558\uba74\uc11c\ub3c4 \uc790\uc5f0\uc2a4\ub7fd\uac8c \ubab0\uc785\uc744 \uc720\ub3c4\ud560 \uc218 \uc788\ub294 \uc0c8\ub85c\uc6b4 \uad11\uace0 \ud3ec\ub9f7\uc774 \ud544\uc694\ud588\ub2e4.<\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n

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\ud55c \ub2ec \ub0b4\ub0b4 \ub9e4\uc77c \uc811\uc18d\ud558\ub294 \ucda9\uc131 \uc720\uc800\ub97c \uae30\uc900\uc73c\ub85c, \ud30c\uc6cc \uc720\uc800\uac00 31% \uc99d\uac00<\/div>\n\t\t\t
\n\t\t\t\t\"MyB\"\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n
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\ub9c8\uc774\ube44\ub294 2025\ub144 3\uc6d4, adjoe\uc758 Playtime<\/strong>\uacfc \ud30c\ud2b8\ub108\uc2ed\uc744 \uccb4\uacb0\ud588\ub2e4. Playtime\uc740 \uc0ac\uc6a9\uc790\uac00 \uc0c8\ub85c\uc6b4 \uac8c\uc784\uc744 \ubc1c\uacac\ud558\uace0 \uc77c\uc815 \uc2dc\uac04 \ud50c\ub808\uc774\ud558\uac70\ub098 \ud2b9\uc815 \uc561\uc158\uc744 \ub2ec\uc131\ud558\uba74 \ubcf4\uc0c1\uc744 \uc81c\uacf5\ud558\ub294 \ub9ac\uc6cc\ub4dc \uad11\uace0 \ud3ec\ub9f7\uc73c\ub85c, \ub9c8\uc774\ube44\uc758 \uc124\ubb38\ud615\u00b7\ud034\uc988 \uae30\ubc18 \ub9ac\uc6cc\ub4dc \uacbd\ud5d8\uacfc \ub192\uc740 \uc2dc\ub108\uc9c0\ub97c \ub0c8\ub2e4.<\/p>\n


\uadf8 \uacb0\uacfc, \uc5f0\ub3d9 \ud6c4 \ubd88\uacfc 4\uac1c\uc6d4 \ub9cc\uc5d0 \u25b2\ub9e4\ucd9c 3.3\ubc30 \uc131\uc7a5(2\uc6d4 \ub300\ube44 7\uc6d4) \u25b2ARPDAU 2.2\ubc30 \uc99d\uac00 \u25b2\ucda9\uc131 \uc720\uc800 \uae30\uc900 \ud30c\uc6cc \uc720\uc800 31% \uc99d\uac00 \u25b2\uc804\uccb4 \uc774\uc6a9\uc790\uc758 \uc57d 10%\uac00 \ub9e4\uc77c Playtime \ucc38\uc5ec\ub77c\ub294 \uc131\uacfc\ub97c \ub2ec\uc131\ud558\uba70 \uc218\uc775\ud654\uc640 \uc0ac\uc6a9\uc790 \ucc38\uc5ec\ub3c4\ub97c \ub3d9\uc2dc\uc5d0 \ub04c\uc5b4\uc62c\ub838\ub2e4.<\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t

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\ub9c8\uc774\ube44\ub294 adjoe Playtime\uacfc\uc758 \ud611\uc5c5\uc744 \ud1b5\ud574 \uc0ac\uc6a9\uc790 \ucde8\ud5a5\uc744 \ubc18\uc601\ud55c \ub9ac\uc6cc\ub4dc \uae30\ubc18 \uc218\uc775\ud654 \ubaa8\ub378\uc758 \uac00\ub2a5\uc131\uc744 \uc785\uc99d\ud588\ub2e4. \uc55e\uc73c\ub85c\ub3c4 \ub9c8\uc774\ube44\ub294 \uc0ac\uc6a9\uc790 \uc120\ud638\uc5d0 \ucd5c\uc801\ud654\ub41c \ubcf4\uc0c1 \uacbd\ud5d8\uc744 \uc911\uc2ec\uc73c\ub85c, \uc2dc\uac04 \ub2ec\uc131\ud615\u00b7\uc561\uc158 \ub2ec\uc131\ud615 \ub4f1 \ub2e4\uc591\ud55c \ucc38\uc5ec\ud615 \uad11\uace0 \ud3ec\ub9f7\uc744 \ud655\uc7a5\ud574 \ub098\uac08 \uacc4\ud68d\uc774\ub2e4.<\/p>\n

adjoe\uc640\uc758 \ud30c\ud2b8\ub108\uc2ed\uc744 \ubc14\ud0d5\uc73c\ub85c \uc9c0\uc18d\uc801\uc778 \uc2e4\ud5d8\uacfc \uae30\uc220 \ub3c4\uc785\uc744 \uc774\uc5b4\uac00\uba70, \uc0ac\uc6a9\uc790 \uacbd\ud5d8\uc744 \ud574\uce58\uc9c0 \uc54a\uc73c\uba74\uc11c\ub3c4 \uc548\uc815\uc801\uc778 \uc218\uc775 \uc131\uc7a5\uc744 \ub2ec\uc131\ud558\ub294 \uc7a5\uae30\uc801\uc778 \uc218\uc775\ud654 \uc804\ub7b5\uc744 \uad6c\ucd95\ud574 \ub098\uac08 \uc608\uc815\uc774\ub2e4.<\/p>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n

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\n\t\t\t\t\t\u201c\ub9c8\uc774\ube44\ub294 \uc0ac\uc6a9\uc790\uc758 \ucde8\ud5a5\uc744 \ubc18\uc601\ud55c \uc7ac\ubbf8, \uc124\ubb38\ud615 \ud034\uc988 \ub9ac\uc6cc\ub4dc\ub97c \ud575\uc2ec \uac00\uce58\ub85c \uc0bc\uace0 \uc788\ub294\ub370, Playtime\uc774 \uc81c\uacf5\ud558\ub294 \uc2dc\uac04 \ub2ec\uc131\ud615\u00b7\uc561\uc158 \ub2ec\uc131\ud615 \uac8c\uc784\uc740 \uc0ac\uc6a9\uc790\uc5d0\uac8c \ucde8\ud5a5\uc5d0 \ub9de\ub294 \ub9ac\uc6cc\ub4dc \ud68d\ub4dd \ubc29\uc2dd\uc744 \uc120\ud0dd\ud560 \uc218 \uc788\uac8c \ud574 \uc8fc\uc5b4 \ub192\uc740 \uc2dc\ub108\uc9c0\ub97c \ub0c8\ub2e4. \uc55e\uc73c\ub85c\ub3c4 \uc0ac\uc6a9\uc790 \uc120\ud638\uc5d0 \ucd5c\uc801\ud654\ub41c \uc218\uc775 \ubaa8\ub378\uc744 \ud655\uc7a5\ud574 \ub098\uac00\ub294 \ub370 \uc911\uc694\ud55c \ud30c\ud2b8\ub108\uac00 \ub420 \uac83\uc774\ub2e4.\u201d\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\uc870\uc131\uc900\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\t\uc6d0\uc140\ud504\uc6d4\ub4dc \ub9c8\uc774\ube44 CMO\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n
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\uae30\ud0c0 \uc2a4\ud1a0\ub9ac<\/h2>\n\n\n
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\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t4399, \ud50c\ub808\uc774 \uc2dc\uac04\uc73c\ub85c \ub808\uc804\ub4dc \uc624\ube0c \uba38\uc26c\ub8f8 32.73% \uc131\uc7a5\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t \n\t\t\t\n\t\t\t4\uc6d4 30, 2026\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t\t\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\n\t\t\t\t\t\"yanadoo\"\/\n\t\t\t\t<\/a>\n\t\t\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\uc57c\ub098\ub450, \uc57c\ud54f\ubb34\ube0c\uc571 iOS \ub9e4\ucd9c 32.7% \uc131\uc7a5\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t \n\t\t\t\n\t\t\t4\uc6d4 30, 2026\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/div>\n\t\t\t\t\t\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n\t\t\t<\/div>\n<\/div>\n<\/div>\n\n\n\n
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\ub2e4\uc74c \uc131\uacf5 \uc0ac\ub840\uc758 \uc8fc\uc778\uacf5\uc774 \ub418\uace0 \uc2f6\uc73c\uc2e0\uac00\uc694?<\/h3>\n\t\t\t\t
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